Is IKEA's Famous Blåhaj Shark Hiding in Moonlight Peaks?
Cozy gamers spotted a familiar blue shark plush in Moonlight Peaks. Here is what this community discovery says about the game's room decoration options.
Cozy gaming communities are known for their eagle-eyed attention to detail, and the latest discovery in the upcoming vampire life-sim Moonlight Peaks is no exception. Members of the r/BLAHAJ subreddit recently noticed a very familiar guest in one of the game’s interior scenes: what appears to be IKEA’s iconic blue shark plush, affectionately known online as Blåhaj.
While developers Little Chicken Game Company have not officially confirmed a collaboration with the Swedish retailer, the visual cues on this in-game plush are hard to ignore.
A Cozy Easter Egg for Shark Fans
According to a community-reported thread on Reddit, zooming in on the game’s background decor reveals a blue shark plush sitting on a shelf. The toy features the distinct blue-grey top, white underbelly, and the recognizable oval brown eye that distinguishes the IKEA staple from generic shark toys.
Whether this is an official licensing partnership or simply a cheeky nod from the development team remains to be seen. Given the cozy and lighthearted nature of Moonlight Peaks, having popular real-world internet icons appear as collectible room decorations fits right into the aesthetic.
Customizing Your Supernatural Haven
Interior decoration is expected to play a significant role in your life as a vampire. While you spend your nights tending to enchanted crops or brewing mystical mixtures through potion brewing, your home base is your sanctuary.
We have already seen glimpses of different interior styles, such as the rustic, nature-filled aesthetic inside Logan’s werewolf cottage. The appearance of the shark plush suggests that the decoration options will range from traditional gothic items like candelabras and cauldrons to modern, whimsical pop-culture references.
Players hoping to purchase this plush for their own digital cottages will likely have to wait until the game launches on July 7, 2026, or check if it becomes obtainable during the current Nintendo Switch demo.